Stop the scroll before they decide to scroll.

The first second of a short-form video does 90% of the work. If you don't hook the viewer immediately, the rest of the clip doesn't matter.

So we built it in.

Toggle Auto Hooks on, and Choppity automatically adds a short, scroll-stopping text hook to the top of every clip for the first few seconds. It reads the clip, finds the most debate-worthy angle, and writes a bold one-liner that makes people stop, react, and watch.

Example: a clip about Trevor Noah talking about being late to a birthday becomes "Being late on your birthday is acceptable" — a take strong enough that people have to weigh in.

How it works

• Flip the toggle on in your Customize settings (first step after you upload your video)

• Choppity generates a unique hook for the first 10 clips in the batch

• Edit the wording, restyle the look, or remove it entirely — per clip, inside the editor

• Works with all existing caption styles and transitions

Why this matters

Hooks are the difference between 200 views and 200k. Writing a sharp one for every clip used to be the most tedious part of the workflow. Now it's a toggle.

Auto Hooks is live now. Give it a try on your next project.

Michael
Chief Choppity