Viral score, hooks and how clips are ranked

Written By Michael

Last updated 30 days ago

Every generated clip comes with quality signals so you can pick winners fast, not watch hours of footage. Think of it as a viral-readiness snapshot, not a guarantee of views.

Overall ranking

Clips are ordered by a composite score built from hook strength, contextual framing, story coherence, and emotional pull. Higher composite clips surface first in your folder.

Hook score

The hook measures how compelling the opening is. Choppity checks whether the first seconds would stop someone scrolling. Clips with weak openings rank lower even if the middle is gold.

Objective badges

Each clip also shows five goal scores (0-100):

  • More views (bold, disruptive angles)
  • Build trust (personal, authentic moments)
  • Share value (teaching, how-tos)
  • Get sales (CTAs, proof)
  • Inspire and motivate

Use Sort by on the folder page to rank clips for the goal you care about today.

Custom criteria relevancy

If you added custom instructions, some clips show a Relevancy percentage (with a fire emoji at 80%+). That measures fit to your brief, not general quality.

Tips

  • High score plus on-brand message beats a high score you would not post.
  • Star favorites before sorting so your picks do not shuffle away.
  • Scores guide selection; captions, pacing, and posting time still matter for performance.