Caption presets vs full brand templates

Written By Michael

Last updated 2 months ago

Caption presets and full brand templates solve different jobs in your Content OS. Knowing the difference saves time and keeps exports consistent when you scale from five clips a week to fifty.

Caption presets

Presets control subtitle look only: font, size, color, stroke, animation, and placement. Use them when the clip already has the right layout but you want a new caption style quickly. Great for A/B testing hook formatting on the same cut.

Brand templates

Full templates bundle captions plus logos, backgrounds, overlays, and default aspect settings. Pick one when you start a new long-to-short video project to style every generated clip the same way. Best for repeatable shows, client deliverables, and enforced team standards.

When to use which

Start with a brand template for production batches. Switch caption presets inside the editor when you need a one-off variation without changing logo rules or background colors.

Combining both

Pick a brand template during Generate clips setup, then tweak caption preset on a hero clip in the editor. Save an updated template if the tweak should become the new default for the next generate-clips run.