Team analytics: tracking content performance
Written By Michael
Last updated 30 days ago
Team analytics shows how published content performs without exporting spreadsheets from every platform into one messy workbook each Monday morning.
What you see
Open Analytics after connecting social profiles. View trends for views, engagement, and post counts where platforms provide data through official APIs. Filter by account or date range to compare weeks.
Connect data sources
Analytics requires linked social accounts under Social profiles. Reconnect if tokens expire so numbers stay fresh and you do not blame creative when the pipe broke silently.
Use insights in planning
Spot top clips and topics, then add follow-up ideas on the Ideas board. Double down on formats that already win instead of guessing the next experiment from gut feel alone.
Limits
Metrics depend on each platform's API availability and delay. Some networks update slower than others. Enterprise teams can ask about deeper reporting needs for large multi-brand setups.